
PORTFOLIO
SEE THE TRANSFORMATIONS WE'VE MADE FOR KULEANA-DRIVEN BUSINESSES & ORGANIZATIONS
WE HELP MOVE MISSIONS FORWARD


Jordan needed a visual brand to help him get elected. Jordan's path to Hawai'i State Senate is about connection, education, participation, and people-power. For a real, place-based campaign like Jordan's, we knew the visuals had to balance three things: feeling truly representative of District 13's people and 'āina, looking exciting and inviting to support grassroots participation, and embodying the fighting spirit required to make small, regular steps into big, meaningful change. With the campaign brand system, Jordan looks like the qualified candidate he is to serve District 13 as Hawai'i State Senator.


Wai‘anae Moku Made's brand celebrates the creativity and culture of the Wai‘anae Coast. The event brand system was designed to evoke pride and invites folks from near and far to come and enjoy Wai'anae local vendors, artisans, food, and more!


WEDC’s logo is brand is centered around the concept of hoʻokupu. WEDC’s services are as hoʻokupu to the Wai’anae community. “Kupu” also means to grow, sprout, or upstart. WEDC’s offerings help clients and their business ideas to kupu and blossom!


‘AUWA‘A is the premiere golf tournament of Leeward Kai Canoe Club. Their event brand system links their event to the club, distinguishes their fundraiser from the rest, and fuels the expansion of the club's wa‘a fleet which ensures every keiki has a seat in the canoe and Leeward Kai Canoe Club's legacy continues for generations.


Pakini Fund's brand was built to mirror their relationship-first approach to helping people understand their finances, strengthen their credit, and build confidence. Pakini Fund's visual brand system now positions them as the go-to non-profit to make receiving financial products and technical support feel inviting, calm, fun, and engaging.


Exchange Ave is an innovative economy inspired by the Ahupua’a system. EA’s visual brand system speaks to EA's ideal audience and helps foster a thriving barter and trade marketplace. EA's brand speaks to the way the platform enables folks to connect through shared abundance and transforms economies, communities, and ‘āina.


These stickers were created for Kingdom Pathways ʻohana who wanted a small gift to share with participants of their community events, so Carmen reached out about getting some custom illustrative stickers designed. Each one is packed with kaona of pilina to embody and uplift Kingdom Pathways’ mission to mālama community and mālama ʻāina. E ola!

Pua 'A'ali'i Unschooling Academy is a community unschooling / homeschooling hui. PAUA's brand was built to celebrate and empower the community space of Honalo, dedicated to intergenerational, community-curated, and self-directed education with an emphasis on self mastery, life skills, and place-based regenerative lifestyle practices.

For the same community leaders as Pua 'A'ali'i Unschooling Academy, the brand for Honalo Community Kuʻakuʻai Market was created to reflect unity between the two organizations. HCKM is a community-led space for kuʻakuʻai, pono exchange of regenerative, intentional offerings.
E OLA KA LĀHUI HAWAI‘I









































































































































































